Stop Losing Tenders. Stop Chasing Dead Leads.
We automate customer acquisition for UK electrical businesses so you win more contracts without hiring more staff.
Specialising exclusively in electrical wholesalers, distributors, and manufacturers. Our AI-powered automation delivers 40%+ tender wins, 50%+ qualified lead increases, and 60% administrative time reduction.
Over 20 years of electrical sector expertise. Trusted by 200+ businesses across Britain. £50M+ in additional client revenue generated by the electrical industry’s AI Automation Consultant.
Sound Familiar?
These are the challenges we hear every day from electrical wholesalers, distributors, and manufacturers across the UK.
❌ You’re turning away profitable business because your team is maxed out
Manual processes that worked at £2M don’t work at £5M. Growth is constrained by headcount, not opportunity.
❌ Competitors with bigger teams are winning tenders you should win
They’ve got dedicated bid writers. You’ve got your operations manager doing it at 9pm after a full day.
❌ You’re working 60-hour weeks just to keep up with admin
Checking tender portals. Chasing leads. Following up prospects. There’s no time left for actual strategy.
❌ Growth means hiring more people, but margins won’t support it
Another sales person costs £45K+ with oncosts. Another admin person costs £35K+. Your margins can’t absorb it.
There’s a better way to scale your electrical business.
How AI Automation Consultant Solves This
We’re the UK’s only customer acquisition automation specialist built exclusively for the electrical sector. Not generic business software. Not another CRM. Not consultants who bill by the hour.
We provide complete, integrated automation systems designed specifically for how electrical businesses win customers.
Electrical Sector Specialists
We only work with electrical businesses. We understand lighting, cables, switchgear, supply chains, buying groups, and how electrical distribution actually works. Our systems come pre-configured with electrical terminology, product categories, and industry-specific workflows.
Complete Integrated Systems
Not separate tools you have to connect yourself. Our automation handles authority building, lead generation, and tender winning as one integrated system. Each part amplifies the others for compound results.
Product-Based, Not Project-Based
We deliver standardised products, not custom implementations. That means faster deployment (weeks not months), predictable outcomes, and proven results from day one.
Our Customer Acquisition Suite
Three integrated AI-powered products working together to systematically grow your electrical business.
Build Industry Authority That Makes Every Sale Easier
Position yourself as the recognised electrical sector expert in your region or specialisation. AI-generated thought leadership content, automated LinkedIn publishing, and professional positioning that transforms every sales conversation.
When prospects find you, they already see you as the authority. That changes everything about your sales process.
What It Does
- Automated content creation for electrical sector topics
- LinkedIn publishing and engagement management
- Professional positioning strategies
- Performance analytics and authority tracking
Generate Qualified Leads Systematically
Stop relying on referrals and reactive enquiries. Our intelligent prospecting system identifies businesses actively seeking electrical suppliers, researches their requirements, and delivers qualified prospects ready for your sales team.
Systematic lead generation means predictable pipeline growth. No more feast and famine.
What It Does
- Automated prospect identification and monitoring
- AI-powered business intelligence research
- Decision-maker contact information
- Pipeline management and tracking
Win More Tenders Without the Chaos
Never miss another contract opportunity. Our intelligent tender monitoring tracks 847+ UK procurement sources 24/7, alerts you instantly about relevant opportunities, and helps you submit professional bids faster.
Systematic tender management means consistent contract wins without the last-minute scrambles.
What It Does
- 24/7 automated tender monitoring across all UK sources
- AI-assisted bid writing and proposal generation
- Deadline tracking and submission management
- Win rate tracking and performance analytics
Why the Complete Suite Delivers Better Results
Most electrical businesses try to solve customer acquisition with disconnected tools. A CRM here. A tender platform there. Maybe some LinkedIn posting when someone remembers.
That’s why it doesn’t work. These things need to work together.
Authority Builder Pro builds credibility…
Which makes leads more likely to respond and tenders more likely to win.
Lead Gen Engine identifies opportunities…
Which informs what authority content to create and which tenders to pursue.
Tender AI wins contracts…
Which provides proof points for authority content and attracts more qualified leads.
Each product makes the others work better. That’s why the complete suite delivers compound results that separate tools never achieve.
Proven Results for UK Electrical Businesses
Over 20 years of electrical sector expertise delivering measurable improvements for wholesalers, distributors, and manufacturers across Britain.
Systematic bid preparation delivering consistent contract wins for electrical businesses
Intelligent prospecting identifying high-value opportunities
Process automation eliminating manual tasks
Measurable business development results
Choose Your Path
We offer two ways to work with us, depending on where your business is and what you need.
Not Sure Which Is Right?
Most electrical businesses start with the Customer Acquisition Suite for immediate sales growth, then expand to the AI Automation Partnership when they’re ready for complete transformation.
The Customer Acquisition Suite solves your most urgent problem (winning more business) with faster deployment and lower commitment. The Partnership is for businesses ready to transform everything.
How This Compares to What You’re Doing Now
| What You’re Probably Doing Now | With AI Automation Consultant |
|---|---|
| Tender Monitoring: 2 hours daily checking 15+ websites manually. Miss opportunities on weekends. | 24/7 automated monitoring. Instant alerts to your phone. Never miss an opportunity. |
| Bid Preparation: 12-15 hours per tender. Rushed last-minute submissions. | 2-3 hours final review. AI-assisted preparation. Professional quality every time. |
| Lead Generation: Sales team spends 50% of time prospecting. Inconsistent pipeline. | 20-40 qualified leads delivered monthly. Sales team focuses on closing. |
| Follow-ups: Manual tracking. Missed follow-ups. Lost opportunities. | Automatic personalised follow-ups. Zero opportunities missed. |
| Marketing: Occasional LinkedIn posts when someone remembers. | Systematic thought leadership. Weekly content building authority. |
| Your Time: 60+ hour weeks on admin. No time for strategy. | 40-hour weeks on growth. Focus on what matters. |
Cost Comparison
Traditional Approach
£66,400-£190,000
Annual cost combining staff time, bid writers, agencies, and CRM systems
Our Customer Acquisition Suite
£12,564-£22,964
Annual cost including setup and 12 months subscription
Save 70-80% whilst achieving better results
Getting Started Is Straightforward
Free Strategy Consultation (30 minutes)
We analyse your current customer acquisition approach, identify biggest opportunities, and show you exactly how our systems would work for your electrical business. No obligation. Just practical insights worth £500.
Professional Setup (4-8 weeks)
We handle everything: system configuration, AI training on your specifics, professional branding, team training. Your involvement is minimal. We submit your first 3-5 tenders professionally to prove value immediately.
Start Winning More Business
Systems are running. Opportunities flowing in. Tenders being won. Your team focuses on relationships and closing deals, not admin and chasing leads.
Most businesses are fully operational within 4-8 weeks because our products are pre-built for the electrical sector. Not custom development. Not months of implementation. Just proven systems deployed fast.
Why Electrical Businesses Choose Us
We’re not just another tech consultancy. We’re electrical sector specialists who understand your challenges because we’ve lived them.
Our Founder Paul Nightingale brings over 20 years of electrical industry experience, including operational roles at major electrical nationals (CEF and YESSS) and expertise as a bid and tendering professional involved in winning over £300 million worth of contracts.
We’ve worked with 200+ independent electrical businesses across Britain, generating over £50 million in additional revenue for clients. We are the only dedicated AI automation consultant to electrical wholesalers, distributors, and manufacturers in the UK.
What Makes Us Different
- Electrical Sector Only: We only work with electrical businesses. Every feature designed specifically for wholesalers, distributors, and manufacturers.
- Product-Based Delivery: Standardised products that deploy in weeks, not months of custom implementation.
- 20+ Years Industry Experience: We understand supply chains, buying groups, compliance requirements, and how electrical distribution works.
- Proven Track Record: 40%+ tender wins. 50%+ lead increases. 60% admin reduction. £850K+ revenue growth.
- UK Specialists: Built for UK procurement systems, UK electrical sector, UK buying groups.
Common Questions
Q: How is this different from a CRM or tender platform?
A: CRMs manage existing contacts. Tender platforms just show opportunities. Our Customer Acquisition Suite does all three things that drive revenue: builds your authority so prospects want to work with you, finds qualified opportunities you’d never discover alone, and helps you win tenders with professional submissions. It’s the complete system working together that delivers results.
Q: Do I need technical expertise to use your systems?
A: No technical expertise required. Our AI-powered platforms are designed for electrical business professionals, not IT specialists. We provide comprehensive training during setup, and our systems are intuitive to use. Plus, ongoing support ensures you’re never stuck. If you can use email and browse websites, you can use our systems.
Q: What results can I expect?
A: Our electrical sector clients typically achieve 40%+ improvement in tender win rates, 50%+ increase in qualified leads, and 60% reduction in admin time. Most businesses see ROI within 3-6 months. Results vary based on your current processes and implementation commitment, but our standardised approach delivers consistent, measurable outcomes.
Q: How long does implementation take?
A: Because our products are standardised for the electrical sector, implementation is much faster than custom solutions. Most businesses are fully operational within 4-8 weeks. We handle system setup, AI training on your specifics, professional branding, and team training. Single-location businesses get their first 3 tenders submitted professionally, whilst multi-location businesses get 5 premium-optimised tenders submitted.
Q: What’s included in the free consultation?
A: Your complimentary 30-minute strategy session includes complete analysis of your current customer acquisition approach, personalised recommendations for your business type, ROI projections based on your sales process, and a clear implementation roadmap with timeline. There’s absolutely no obligation, just practical insights worth £500 you can use immediately.
Ready to Transform Your Customer Acquisition?
Book your free 30-minute strategy consultation to discover how AI automation can transform your electrical business. No obligation, just practical insights.