IBA BUYING GROUP EXCLUSIVE PARTNERSHIP

The UK’s Only Customer Acquisition Technology for Independent Electrical Wholesalers

Revolutionary AI-powered customer acquisition technology exclusively for IBA members. The only buying group providing national chain-level sales capabilities whilst preserving independence.

Complete solution – Expert positioning + Lead generation + Contract winning in one integrated solution
Electrical sector-specific – Built exclusively for UK electrical wholesalers, distributors, and manufacturers
Proven results – 40%+ tender wins, 50%+ more leads, 60% less admin time
IBA Buying Group Exclusive Partnership
AI Automation Consultant Announces Exclusive IBA Partnership

AI Automation Consultant Announces Exclusive IBA Partnership

Revolutionary Customer Acquisition Technology Exclusively for IBA Members

AI Automation Consultant, the UK’s leading provider of customer acquisition automation for electrical wholesalers, announces an exclusive partnership proposal with the IBA.

This groundbreaking collaboration offers IBA members unprecedented access to enterprise-level sales technology at substantially reduced rates.

The partnership positions IBA as the only electrical wholesale buying group providing members with systematic customer acquisition capabilities, creating a unique competitive advantage in the UK market.

Exclusive IBA Member Pricing Structure

Substantial Savings Available Only to IBA Members

Now this is going to sound crazy, but we’re deadly serious.

We’re offering IBA members exclusive access to our Customer Acquisition Suite at 63% off the normal prices.

Our comprehensive customer acquisition technology normally costs £12,500+ in the first year.

For IBA members? Starting at just £4,561.

That’s an £8,000+ saving exclusively for IBA members.

Perfect for independent electrical wholesalers seeking systematic growth

Standard Market Price: £3,000 setup + £797/month


Tender AI automated tender monitoring and bid preparation

Authority Builder Pro for electrical industry expert positioning

Lead Gen Engine for systematic prospect identification

Geographic territory protection within IBA network

Monthly IBA member-exclusive training sessions

Dedicated account management support

ROI performance guarantee


First Year Investment: £4,561

Investment recovered with one additional £5,000 electrical contract win

Designed for regional electrical wholesalers with multiple branches

Standard Market Price: £5,000 setup + £1,497/month


All single-location package benefits included

Multi-branch coordination dashboard

Unified performance reporting across locations

Location-specific content and lead generation

Enterprise-level account management

Advanced analytics and benchmarking tools

Quarterly executive performance reviews

Priority input on new feature development


First Year Investment: £7,985

Investment recovered with one additional £12,000+ electrical tender win

Why this partnership transforms IBA’s market position and delivers substantial benefits
to both the organisation and member electrical wholesalers and suppliers

Proven Results
Independent Electrical Wholesaler Case Studies

Real performance improvements from UK electrical wholesale businesses using our customer acquisition technology suite
(anonymised for confidentiality)

Regional Multi-Location Electrical Wholesaler Success

Business Profile: £8 million annual turnover, 4 branches across the Midlands region

Primary Challenge: Inconsistent sales performance across locations, losing tenders to national electrical chains

Technology Solution: Complete Customer Acquisition Suite with multi-location coordination

£1.2 million additional annual revenue generated
65% improvement in electrical tender win rates
Consistent sales performance achieved across all branch locations
60% reduction in administrative time requirements

“We maintained our personal service advantage, but now compete systematically like the national chains. This technology has been a complete game changer for our electrical wholesale business.”

Specialist Lighting Electrical Wholesaler Transformation

Business Profile: £3.5 million turnover, single location, lighting product specialist

Primary Challenge: Losing opportunities to larger electrical competitors, perceived as a commodity supplier

Technology Solution: Tender AI tender automation plus Authority Builder Pro expert positioning

Achieved recognition as a regional lighting technology expert
45% increase in qualified electrical project opportunities
25% improvement in average contract value
Premium pricing strategy now 100% sustainable in a competitive market

People now recognise us as THE lighting experts in our regional area. We’re no longer competing primarily on price with other electrical suppliers.”

Family-Owned Electrical Wholesale Growth Story

Business Profile: £2 million turnover, 25-year-established family electrical business

Primary Challenge: Next generation seeking growth whilst preserving traditional family business values

Technology Solution: Phased implementation beginning with Lead Gen Engine systematic prospecting

78% increase in new electrical customer acquisition
Systematic business growth achieved without additional staffing
Successfully maintained family business culture and relationships
Next generation fully engaged with business development

“We’re experiencing faster growth than ever before, but we’re still the same trusted family electrical business our customers rely on. The perfect combination for our business.”

Technology Suite
Comprehensive Customer Acquisition Solutions

Three integrated modules for complete sales automation designed specifically for electrical wholesalers, distributors, and manufacturers

Frequently Asked Questions

Common Questions from Wholesalers and Suppliers

About AI Automation Consultant

We’re the electrical industry’s technology specialists

Launched in 2025 by Paul Nightingale, we’re the UK’s first company built exclusively for electrical wholesalers who want to compete with the big chains like CEF, Rexel, Screwfix, Edmundson, or YESSS without losing what makes them special.

Paul’s got 20+ years in electrical sales and knows exactly what independent businesses face. That’s why we don’t do generic solutions… everything we build is designed specifically for electrical wholesalers, by successful people with time served in the industry at senior levels.

Our mission is simple: to give independent electrical businesses the same systematic customer acquisition power as national chains, while maintaining the personal service that makes you brilliant.

We’ve helped 200+ electrical wholesaler branches, specialist distributors, and manufacturers across the UK win more work, save time, and grow systematically. Now we’re bringing that same advantage exclusively to IBA members.

No generic tools. No one-size-fits-all. Just technology that actually works for electrical businesses.

Register Interest
Secure Founding Member Status

Limited opportunity: only 25 founding member positions available. This exclusive partnership opportunity is restricted to the first 25 IBA members who register interest.

🚨 Geographic Protection:
Once your town/city is allocated, no other IBA member can access the same competitive advantage.

Strictly on a first-come, first-served basis.

For IBA Leadership: Let’s discuss how this exclusive partnership enhances member value whilst creating additional revenue streams

For IBA Members: Fancy a chat to see if this makes sense for your business?
No obligation, just a conversation.